TERRA, another innovative product from NIKX, features a visual identity designed by the NIKX Creative team, embodying the essence of modern and smart agriculture.
NIKX Technologies
Sustainable Branding
IoT Interface Design
Ecosystem Visualization
Agriculture
Agritech
Environmental Tech
JANUARY, 2025
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The TERRA logo design aimed to bridge the worlds of nature and technology. It incorporates a leaf as a symbol of agriculture and nature, alongside an internet icon to highlight the product's key functionality: providing farmers with real-time information about crops and plants through the TERRA application. The visual identity of TERRA is defined by a green and purple color palette. This choice not only conveys a sense of modernity but also creates a meaningful connection to nature and agricultural products, reflecting the brand’s core values.
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For the TERRA app’s user interface, we created detailed illustrations of devices and processes to simplify the connection steps for users. These visuals enhance the user experience by making complex operations intuitive and clear.
Additionally, diverse visual patterns were developed for social media and other design applications, tailored to suit various platforms and requirements.
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